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Rebrands as Econo Lodge Inn & Suites |
COLORADO
SPRINGS, Colo. (Sept. 9, 2003) - The Econo Lodge hotel located at 1623
South Nevada Avenue reopened today as an Econo Lodge Inn & Suites hotel,
an extension of Choice Hotels International’s popular Econo Lodge hotel
brand.
Introduced in December of last year, the Econo Lodge Inn & Suites extension was designed for existing hotels converting to the Econo Lodge brand and requires that 10 percent of the rooms be suites. Econo Lodge Inn & Suites hotels set a new standard in economy lodging with non-traditional use of color, space and materials. “We’ve created a new look for the Econo Lodge brand that is a vibrant departure from traditional economy lodging design,” said Tim Shuy, Choice vice president, Economy brands. “The ‘Inn & Suites’ option is in direct response to demand from both developers and their guests.” “Converting to an Econo Lodge Inn & Suites hotel just made sense,” said Bill Kenline of Gemutlichkeit, LLC. “We wanted our guests to have an economical choice while providing all the benefits of having a suite.” The Econo Lodge Inn & Suites World Arena, owned and operated by Gemutlichkeit, LLC of Colorado Springs, Colo., features 50-units with king-, queen- or double-sized beds. All suites feature a separate bedroom and living area, sofabed, refrigerator, microwave, 27-inch remote-controlled television, computer data port and coffeemaker. Handicapped and non-smoking rooms are available. The hotel features an outdoor pool and breakfast area that can accommodate up to 16 people. Econo Lodge Inn & Suites hotels are franchised by Choice Hotels International (NYSE: CHH). There currently are 762 Econo Lodge brand hotels open and 54 under development worldwide, representing 50,357 rooms. Choice Hotels International is the world’s second largest lodging franchisor,
marketing more than 5,000 hotels open or under development in 48 countries
and territories under the Comfort Inn, Comfort Suites, Quality, Sleep Inn,
Clarion, MainStay Suites, Econo Lodge, and Rodeway Inn brand names.
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Bill Kenline Econo Lodge Tel: (719) 632-6651 |